News Archives - Page 5 of 6 - Advanced AV

Charming Retrofit – Advanced AV Breathes Life Back Into Historic Theater

By |October 20th, 2011|News|0 Comments

Congratulations to Advanced AV President Mike Boettcher For Being Selected as Smart 100 CEO

Advanced AV CEO Mike Boettcher has been selected as a Top 100 CEO. Read the article here. 

By |October 13th, 2011|News|0 Comments

Advanced AV Assists Ryan Seacrest Foundation

Advanced AV was only involved in the frantic final two months before opening the Ryan Seacrest Foundation’s (RSF) new broadcast center in Children’s Hospital of Philadelphia. Even so, the West Chester, Penn.-based company definitely wants to be involved as the foundation moves toward its goal of doing it in 100 hospitals across the U.S.

Spurred by a call from Bluestone Communications, Inc., Advanced AV designed the system that serves at the centerpiece of the new broadcast facility, where an internal radio station broadcast is sent throughout the hospital. This is the second such facility the foundation opened, joining one in Atlanta.

“They’d like us to be involved with future projects,” says Joel Brazy, who served as account manager on the project and became friendly with the Seacrest family as the Philadelphia project moved forward.

Something from (Almost) Nothing

Advanced AV described the incomplete equipment list and plans as “basically a project without a function” when they came aboard. Amazingly, through collaboration with Bluestone and other firms on the job site, they were ready in time for the July 15 unveiling.

“It was a miracle everything came together the way it did,” says Kevin McGinnis, systems design engineer and project engineer. “Now we know exactly what they want and who the players are, so next time it should go much smoother.”

That’s not to say the job didn’t go well, because it did. But it was definitely a bit harried at times, says Brazy. Advanced AV supplied about half of the gear, plus design, programming and commissioning, and the company will be providing the hospital with a service contract.

“Everything was donated, so we had to make it work,” McGinnis says.

“The cool thing was the collaboration,” says Brazy.

A Crestron control system is the […]

By |August 30th, 2011|News|0 Comments

Advanced AV Captures Award For Best Educational Install

WEST CHESTER, Pa. – (June 20, 2011) Advanced AV and Christie® are pleased to announce that the 180 Christie MicroTiles (20 x 9 array) installation at the University of Pennsylvania’sTranslational Research Center won a ProAV magazine Spotlight Award at InfoComm 2011last week in Orlando, Fla. The award recognizes the industry’s best professional audiovisual installations.

Twenty-six feet long and nine feet high, the video wall is the second largest public display ofMicroTiles to date and a combined effort from Advanced AV, Cerami & Associates and Christie.

“A project of this caliber requires tremendous coordination. Christie played a key role in working with our staff, and that assistance allowed our team, specifically Kevin McGinnis and Frank O’Hara,to coordinate the details of the project at the ground level. From the beginning, a long list of different folks converged on this endeavor, from the consultant (Bruce Manning of Cerami) to theGC, Christie, RpVisuals, the end user and others, managed by our project team. And the result of that collaborative effort is a testament to what can be accomplished when teams work together from the start.” said Michael Boettcher, president of Advanced AV.

The university required all meeting rooms, labs and classrooms in the newly-constructedTranslational Research Center to be connected via high performance, high resolution AV equipment with the Christie MicroTiles video wall showcasing the findings made by its team of medical researchers.

The scope of AV technology extends beyond the video wall to the building’s 240-seat auditorium. From this space, users can connect and share content within the building and with other properties on- and off-campus from the self-run system. A presenter can send the presentation stream to any room in the building by pressing a button on the AMX control panel without […]

By |June 22nd, 2011|News|0 Comments

Travis Lisk, CTS-I, Named to InfoComm Academy Adjunct Faculty

Audiovisual Industry Expert to Provide Students with High-Quality Instruction
FAIRFAX, VA –February 17, 2011 – InfoComm International, the leading trade association representing the commercial audiovisual industry, has announced that Travis Lisk, CTS-I, of Advanced Audio Visual Sales, Inc. has been awarded status as an Adjunct Faculty Instructor for the InfoComm Academy.

The Faculty Program was created to recognize the contributions of its dedicated instructors and to contribute to the professional development of those providing instruction to the audiovisual industry. In doing so, InfoComm provides students with the highest quality training from the industry’s technical experts. Faculty members are nominated by the InfoComm Professional Education and Training Committee (PETC), with final selections made by the association’s Board of Directors. There are three levels of the Faculty Program: Adjunct Faculty, Academy Faculty and Senior Academy Faculty. There is also an honorary title of Instructor Emeritus.

As Adjunct Faculty, Lisk is required to present at least two hours of instruction a year. Adjunct faculty are bestowed a certificate of honor, and a complete listing is posted on the InfoComm website,, and on digital signage at select events.

InfoComm’s audiovisual education and certification programs are the AV industry’s leading professional development resource. InfoComm Academy offers an extensive range of AV courses designed and taught by InfoComm’s expert faculty members representing the entire spectrum of technical and professional disciplines.

Courses are taken online, at the Fairfax, Virginia, headquarters, at regional events around the world, and at the InfoComm tradeshow. InfoComm 2011 will be held June 11-17, 2010 in Orlando, Fla. On any given day there are more than 3,000 students enrolled in InfoComm training and certification. Recent InfoComm events have featured more than 7,000 registrations for InfoComm Academy courses.

“The InfoComm Academy program originated as […]

By |June 3rd, 2011|News|0 Comments

Get With the Program (The Program’s Content)

The digital signage market is booming, but profitability increasingly means providing clients with content, including advertising. Here’s why.

By: Tim Kridel (featured in ProAV Magazine)

Selling Content

Name: Vince Faville
Title: Digital Signage Market Development Manager, Advanced AV Location: West Chester, Pa.
Need to Know: The AV integrator long ago set up a unit that handles digital signage. It used to refer clients to a thrid-party content provider but now sells that partners services under the Advanced AV brand.

Advertising ultimately is just another type of content, which is something that a growing number of integrators are adding to their signage port folio. “Selling the hardware and network without considering content is like installing plumbing in a house and not hooking it into a water source,” says AVI-SPL’s Vogt.

Nonadvertising content includes just about everything under the sun, such as video of a client’s CEO presenting a keynote at a trade show followed by reminders about health insurance open enrollment. Regardless of what it is, somebody has to create and manage it.

“Four years ago, we started a content division, and that’s been growing steadily,” says Alpha Video’s Hutchinson. “We’ve had another record year with that. We probably wouldn’t close 50 percent of the business that we close without our content division.”

Why? Although small businesses might seem like the most likely candidates for outsourcing content–and they are–integrators offering this service say that midsize and large enterprises also are highly receptive. One reason is that, especially in this economy, those enterprises often prefer not to add or retask staff for tasks that don’t generate immediate revenue.

For clients who […]

By |April 1st, 2011|News|0 Comments

Bright Future

ON THE ADVANCE: Mirroring national trends, 2010 was a year of strengthening recovery for Advanced AV. Economic indicators and anecdotal evidence, say its principals, point to a return to pre-recession form, both for Advanced AV and the overall industry.
“At the end of 2009 we straightened up a bit,” says company President Mike Boettcher. “That set us up for a very good 2010, and a good beginning to this year. Although it’s tough to anticipate what’s down the road, all indications so far are that things seem to be bouncing back. The activity is still high, and that’s a good sign.”
Advanced AV was recently honored with a DIGI Award for services provided to two Swiss Farms locations. Digital signage, predicts VP of Marketing & Sales John Greene, will continue to foster Advanced AV’s growth in 2011. “We’re also very intent on focusing on our service contracts and Managed Services Offering,” he adds. “We’ve had great success this past year in that. One of the service staffing opportunities that we were involved in brought us international exposure. We’ve been very successful and anticipate continued success and growth for Advanced in this area.”
A commitment to exemplary service is demonstrated by Advanced AV’s 24/7 ROW solution, a “24/7/365 rest-of-world response,” says Greene, that is presently being developed and introduced to existing customers. “Many of our clients,” he explains, “are multiple-location, international companies. Our clients are requiring that deliverable; we have met that obligation over the past year and are anticipating growth for 2011.”
Among projects completed in 2010 were a nurse training simulation center for a healthcare facility; and a corporate training solution utilizing live video situational simulation exercises, together with streaming and test archival review to classroom spaces.

Though it’s […]

By |January 27th, 2011|News|0 Comments

Advanced AV Receives DIGI Award

Advanced AV, a systems integration firm serving the mid-
Atlantic region, has received a DIGI Award for its retail digital signage implementation for the Swiss
Farms chain of drive-thru grocers. Co-produced by NewBay Media’s Digital Signage Magazine and the
Digital Signage Group, the annual DIGI Awards recognize outstanding integrators, content providers, and
product manufacturers.

In the same month in which Advanced AV once again placed in NewBay Media’s Systems Contractor
News Top 50 Systems Integrator listing, Advanced AV’s dedicated digital signage division, Advanced
Technologies Group (ATG) earned the company the distinguished DIGI recognition. Taking the prize
for the “Digital Signage in a Retail Store, Local Rollout” category, Advanced AV was featured in the
December 2010 issue of Digital Signage Monthly magazine and on More
in-depth coverage of DIGI Award winners will appear in The Digital Signage Best Practices Guide in
February 2011.

“We are thrilled to receive the DIGI Award for a project which exemplifies Advanced AV’s design and
engineering innovation in the digital signage space,” said Paul Grafinger, founder and CEO of Advanced
AV. “To us, the recognition comes as an added bonus to the success we’ve had in working with the client
on the Swiss Farms project. This is one of our showcase installations, and as Swiss Farms continues to
expand, we’ll be bringing the award-winning design to each of its stores.”

A regional chain based in Pennsylvania, Swiss Farms opened its first drive-thru grocery store in 1968. The
rapidly expanding company opened a new flagship store in Millmont Park, PA this year, and Advanced
AV created a new, high-tech way to advertise product offerings to drivers on the road and with customized
menu content in the drive-thru lanes.

“Replacing static signage with flat-panel video displays and custom-created animated content makes
it possible for Swiss Farms to easily adjust their sales highlights to correspond […]

By |January 6th, 2011|News|0 Comments

Advanced AV Updates Website

Advanced AV, a systems integration firm based in West
Chester, Pennsylvania, is wrapping up its 25th year in business with a revamped website that showcases the
company’s growing expertise and dedication to serving clients’ needs. Looking ahead to its next quarter
century in business, Advanced AV has created a streamlined website that reflects its vision for great
customer service and staying on the inside track of changing technology with continual training of its tech-
savvy team.

“Over the course of our history as a company, we’ve seen the industry shift from a one-stop-shop approach
toward a need for more nuanced providers of audiovisual solutions,” said Advanced AV president Mike
Boettcher. “We’ve grown and changed our business model to provide the dedicated expertise which
ensures our that clients’ ideas become a reality. As a gateway for clients interested in working with us, our
new website provides clear information about our offerings in AV systems integration, videoconferencing
and telepresence, digital signage, and service and maintenance. Visitors to the site will learn that in addition
to our engineering expertise, we are a company dedicated to our industry and our customers.”

The new, easy-to-navigate Advanced AV website showcases the company’s long history in the mid-
Atlantic region and the training and expertise behind its sales, design, integration, and service offerings. As
an InfoComm CAVSP Diamond Certified company, Advanced AV has InfoComm-certified staff in every
department, from service to sales administration.

Alongside information about the company’s history and industry partnerships, the website details
Advanced AV’s leadership structure with management bios. A detailed process statement illustrates how
customer service, personnel, training, and service come together in the delivery of a complete integrated
system at the conclusion of every project.

“We’ve built our company on a foundation of engineering know-how and grown it into a sophisticated
sales organization which translates customers’ needs into functional, […]

By |October 28th, 2010|News|0 Comments

Advanced AV Brings Digital Signage Communication and Expertise to Citadel

Helping customers make sense of digital signage solutions in today’s market can be tricky. To the untrained person, many of the digital signage systems look alike. We integrate over twenty different digital signage systems at Advanced AV and always have customers answer a ten question survey so we can help them narrow down the products that best fit their needs.

We recently installed a digital signage network for Citadel, a federally chartered credit union in Pennsylvania.They have fourteen locations across the state – some of them are new retail offices (branches) and others are retrofits. At the time they approached us for help, they were considering a digital signage system to replace printed posters in their retail offices. Digital signage would eliminate printing costs and also save on the man hours required to ship new posters and have someone swap them out for the old ones.

My division within Advanced AV, called the Advanced Technologies Group (ATG), specializes in helping customers like Citadel navigate any technology that runs across a network. We run a fully functional testing facility and bring in all of the digital signage platforms that we integrate with a goal to break them… and then fix them. We’re also beta testers for many of the digital signage system manufacturers.

My group also builds every signage server and player as a means of quality control. We keep a database of parts that go into every computer. ATG is a Microsoft OEM dealer so we use quality parts and ensure that every computer can run any of the twenty-plus signage platforms we sell.

Citadel came to our facility for a demo; we looked at several different platforms but eventually settled on Tightrope Media Systems. Citadel needed simple, easy […]

By |October 14th, 2010|News|0 Comments
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