Blog - Page 15 of 31 - Advanced AV

Remote Monitoring is About Piece (Peace) of Mind

The theory of remote monitoring centers on the simple statement of pro-activity and forecasting problem areas so that they don’t occur in the first place. From supervisory control and data acquisition (SCADA), to the Internet of Things (IoT), remote monitoring has gone through several stages of evolution. Whether it is AV or IT systems that need monitoring, there are means and tools to do so. The problem begins when the threat of failure at those crucial hours takes a ‘piece’ of your mind away from other concerns. Let’s find out how remote monitoring can give you back your peace of mind.

IT Infrastructure – Remote Monitoring and Management

According to definition, Remote Monitoring and Management (RMM) is a collection of IT tools provided by IT service providers. The tools are loaded to the client’s workstations and servers where they gather information about the operations of hardware and applications. These tools report back to the service provider, which allows them to resolve any issues that the findings may forecast. RMM is a proactive method of keeping track of the network’s operations. It helps to enhance employee performance as well, because they no longer lose sleep over the added stress of IT issues that can cripple the entire workflow.

IT service providers offer remote monitoring solutions to give clients peace of mind that their systems are well looked after and any issues that pop up will be resolved in a timely manner. It is also a transparent way to resolve IT issues, as monitoring can eliminate doubts and questions among employees. It reduces downtime and increases the efficiency of the IT infrastructure.

What can fall within the scope of IT Remote Monitoring?

Vendor networks

The tools typically used to achieve this task include […]

By |January 7th, 2015|Blog|0 Comments

Moving Social Conversations into Live Sales Opportunities

Social Conversations: The Game Changer

At its earliest evolution, Ecommerce had no other choice but to depend on search engine performance to help drive sales and exposure. The higher a website would rank in web search, the better its visibility and the subsequent chance of conversion. With the emergence of social media channels people became more connected and closer to one another than ever before. As such, our ability to communicate and interact through social media channels and networks began a chain reaction that has changed the entire business and sales game.

A recent survey suggests that over 70% of companies (both B2B and B2C) acknowledge the profound impact that social media has on their targeted audience in terms of increasing brand awareness. Opportunity for live interaction is the prime factor that elevates social media from the traditional search engine visibility model.

Social media platforms have identified the potential they have to impact business based on their overwhelming acceptance among users. In the past several years, we have seen both Facebook and Twitter go public, we’ve seen LinkedIn continue its domination in the business space and we’ve watched Pinterest, Instagram, and Snapchat take off. Most importantly, and we’ve seen these social media platforms trend toward a focus less on being a place where people congregate and chat and more on monetizing the platforms and attracting brands and advertisers hungry to reach the audiences these platforms have amassed. But does social media really create leads and provide sales opportunities? Let’s take a look.

How Does Social Media Boost Sales Opportunities?

Consumers love personalized interaction, and social media channels provide marketers with the opportunity to give them what they want. Marketers can converse, address questions, gain feedback, and more in […]

By |December 17th, 2014|Blog|0 Comments

Virtual Meeting Rooms Are Changing the Face of Video Communication

There are three links to collaboration through video communication – device, location, and network. For AV integrators, the days of large, and expensive room integration projects are essentially over, as clients are looking for customized video communication. They want flexible resources so that users can employ equipment, data, networks, and space as they require, without sticking to a particular user manual. AV integrators are busy churning out newer and better video communication experiences as the old stand-by fails to impress or meet the demands of a variety of consumers, including the ad world, law offices, virtual office environments, and entertainment galleries.

The future belongs to those who are willing to modify and offer products and services that will allow clients to quickly and easily drop into a meeting room through a simple text or email link. Microsoft Lync is already offering such meeting environments. And it only makes sense that integrators who are paying attention to these trends and agile enough to adopt and adapt to the changing times and replace dedicated systems with cloud-based systems are the ones who will stay ahead of competition. Let’s talk about why that matters.

Flexibile Consumption – The Changing Face of Video Communication

Equipment, data centers, user-licenses, and endless training sessions – these are components of traditional video integration room projects. But it’s time to look beyond these. It’s time to introduce flexible consumption to video communication.

What is flexible consumption? The premise is simple – customer is king. They have the power and choice to use the video solution that specifically meets their needs. Investments in large equipment isn’t necessary when intelligent building technology, distance learning, IP visual communications, digital signage, unified communications, cloud videoconferencing, service, and maintenance can be utilized.  These […]

By |December 9th, 2014|Blog|1 Comment

Better Projects Through Better Sales Consulting

When it comes to AV integration projects, a critical step is often overlooked – pre-project sales consulting. Most integrators follow the list of requirements handed to them by the client without questioning their real need. We agree that with more available information today’s consumers are better informed, but they still need professional assistance to be able to decide what’s best suited to their requirements. It is, in fact, the responsibility of sales professionals to take the information and make it highly useful to the client. If this aspect is not taken care of, a wide gap arises between what the client wants and what he or she gets, defeating the ultimate purpose of the project as a whole.

So, how do we add value to the clients on top of what we are being asked to sell? The answer lies in pre-project consulting, which is geared toward fully understanding the client’s needs and then applying the available information to offer greater solutions.

Know your clients

Knowing your clients is the most important first step for all your AV integration projects. This comes down to listening to what your clients say, understanding what they do, helping to identify the challenges they face, as well as their overall goals. This is also the time you should ensure that your client knows your processes and understands the full scope of your dleiverables, and is comfortable with all elements of the process, including the timeline.

Keep the conversation going as you encourage your clients to talk about the specific challenges they, as well as the end-users, are facing. This will not only help you up your clients’ comfort level, it will also give you insights into their real needs.

Enhance their ideas

Some clients come […]

By |December 2nd, 2014|Blog|0 Comments

The Magnet That Is Video (Big Screens, Small Screens, Silver Screens)

Historically, the importance of visual images as means of communication has been long emphasized by psychologists – we see before we read. Perhaps this can explain our addiction to screens – smartphone, tablets, PC notebook or desktop, TV, LEDs, movie theaters, and so on. The visual communication sector capitalizes on this addiction by creating visual ad campaigns that can be hammered into the minds of the audience in a fairly effortless manner. We may forget the words contained in a campaign, but we remember what we have seen. This is the power that has been vested in digital signage – the power to captivate and produce a certain long-term effect. Not only are signage companies trying out ways to utilize this power but they are doing so in many creative ways, and with that, the digital signage industry has truly come of age.

Digital signage in retail space

Engaging the customer is important in a retail environment. And, digital signage has been doing that for a fairly long time. Today, however, with the advent of technology, things have changed. Some basics apply when it comes to signage, including the fact that your signage should appear in an area where customers will notice it and you should spend a fair amount of time researching what the “sweet spot” for the signage is. In addition, your content and how you work around it is what makes all the difference. A well-designed display with nicely-crafted graphics, HD images, smooth motion, and captivating content is sure to grab eyeballs while, conversely, a poorly designed and executed display might get zero attention.

But that’s not all. New things are taking place in the world of digital advertisement and some of them include […]

By |November 18th, 2014|Blog|0 Comments

Laser Phosphor Projectors: What you need to know

For many years now projector owners have been worried about the high costs of changing projector lamps. For a long time, there were no cheaper alternatives available and the maintenance of traditional lamp-based projector was difficult at best. To a great extent, laser-based projectors have changed this scenario and they are being heralded as the latest technology that could eventually replace the lamp-based projectors.

The popularity of laser projectors

As laser-based projectors are becoming increasingly popular in the AV industry, manufacturers are introducing a wide range of laser-based projectors in today’s market. Available in many forms such as pure laser, laser phosphor, or laser phosphor hybrid, these new-age projectors are also gaining popularity among consumers due to their obvious advantages over traditional lamp-based systems.

How they work

In laser phosphor projectors, a blue laser diode acts as the light source instead of a high intensity discharge (HID) lamp. The laser diode directs light onto a phosphor wheel to create the three primary colors – red, green and blue. These colors are then directed onto an imaging surface, which allows the light to pass through a lens and finally gets projected on the screen.

Application and benefits of laser phosphor projectors

Since laser-based projectors produce higher picture quality than standard lamp-based systems, they are great for large-format applications and cinema. Laser phosphor projectors, on the other hand, are best suited for corporate boardrooms, classrooms, and location-based entertainment due to their amazing range of benefits. Some of those benefits include:

No need for lamp and filter replacements
Long-lasting  illumination system
Reduced down-time

Is the laser phosphor projector marking the beginning of a new era for projectors?

The future of projection lies in solid state technology and laser phosphor projectors are a positive step in that direction. Laser […]

By |November 14th, 2014|Blog|1 Comment

Making Mobile Part Of Your Video Strategy

Mobile as part of your video strategy not yet at the top of your list? It should be! Let’s start with some interesting stats revealed by Cisco’s Global Mobile Data Traffic Forecast. They predict that by the end of 2014, the number of mobile-connected devices will exceed the number of people on Earth and more than two-thirds of the global mobile data traffic will be contributed by video by 2018. Now, if you do the math, you will see how increasingly important it is to consider the popularity of mobile technology before rolling out your video strategy.

Various studies have shown that most mobile users prefer to watch videos rather than view images or read content. And while not all consumers of content prefer video, a large part of your audience (read that prospects and customers) do, so it’s just good business sense to serve up content in a variety of iterations, designed to suit the preferences of many.

As such, we’re firm believers that developing a mobile video strategy should be an important part of your integrated marketing plan.

Why make mobile a part of your video strategy?

Given the current market estimates and the rising popularity of mobile devices, it is evident that capturing the attention of the audience through mobile-compatible videos will become one of the key strategies for smart marketers. In fact, Cisco, Polycom, and Lifesize are all offering easy mobile integration into their hardware solutions for this purpose. But how do you go about it?

Mobile Video Strategy – Points to look out for

Create videos that resonate with your audience. Take care about using proper graphics, visuals and background music to send out a well-structured, coherent, and creative message to your audience.
Storytelling […]

By |November 4th, 2014|Blog|0 Comments

Can We Help You Survive the Zombie Apocalypse?


You’re relaxing after a hard day at the office when suddenly you hear a commotion outside. You hear screams, moans, cars crashing, and things exploding.

You dash to the window to see what’s going on, and the scene that meets your eyes is one of fear-inducing chaos: Panic-stricken people are running in no particular direction and with seemingly no particular goal other than to run. In the distance there are clouds of smoke rising above the buildings, and you can see the flickering reflections of firelight all across the horizon. As you watch several stiffly walking figures approach, and the people flee before them, you suddenly realize what is going on: It’s the zombie apocalypse.

OK, don’t panic. You’ve seen countless movies, blogs, YouTube videos, and books about just this sort of occurrence. All of the conventional literature seems to focus on firepower, teamwork, and running away. But you have a different idea.

You run quickly into your home entertainment room and start firing everything up. Draper UL-certified projector lift and recessed screen with perforated TecVision down. Sound on. Lights dimmed. But what to put in? You pick something with lots of effects—explosions, bright lights, and big sound.

When people are being chased around the neighborhood by a gaggle of grasping, smelly, angry, murderous, living cadavers, things like gain, contrast, viewing cone, lumens, decibels and equalization might not rise to the top of the list of subjects to consider. But you’d be wrong. Because if there’s one thing zombies love, it’s really big entertainment. They need the big and bright screen because, frankly, zombies’ eyesight sucks. Instead of sitting in a narrow viewing area, they prefer to stand menacingly, and spread out all around the room, so the view […]

By |October 31st, 2014|Blog|0 Comments

Streaming Mobile: How Livecasting and On-Demand Content are driving more productive organizations

Every successful organization has at least one thing in common–a dedicated and well-trained workforce. And, why not? The productivity and performance of every employee adds up to form a collective impact on a company’s revenue and profitability. Naturally, there’s no denying that  proper employee training can have an impact on the bottom line. Given this, it’s sad to see just how often we fail to include training into our key strategies due to reasons like time constraints, lack of training personnel, or the volume of information that your employees have to be fed with – all too common factors in today’s dynamic business environment. So how do you tackle these challenges and build a well-trained workforce? Technology-based training might be the answer for you. A report released by IBM reveals that using e-Learning tools and strategies can help companies boost their productivity by 50%.

Livecasting and On-Demand Content – smarter training, better communication

Video is fast becoming the desired tool for corporate training and communication and 59% of top organizations are using some form of video content for training their employees. As such, the idea of using videos in both forms, live and recorded, is definitely a smart one. Livecasting is using live or real-time video and audio feeds to up the quotient of employee education and know-how. It’s also a great way to enhance productivity by organizing meetings and team chats without requiring staffers to leave their desks.  In a recent report by Wainhouse Research, 78% of respondents have described live streaming video as effective for business meetings and communications.

On the other hand, recorded videos offer the convenience of scooping the required information and updates whenever an employee needs them. Quite unlike traditional trainings which […]

By |October 28th, 2014|Blog|0 Comments

3 Advantages of Cloud for Small to Midsize Businesses

In today’s rapidly-changing business landscape there are a multitude of challenges for small and mid-size businesses. As a small business owner, some of the most critical challenges you are likely wrestling with are your ability to reach and stay connected to your customers and prospects via mobile devices, flexibility in the handling of data, and a seamless exchange of information. Moreover, you likely also have to compete against bigger enterprises that are better equipped with workforce and technology. This is where the going gets tough and the tough get smart. And it’s also where cloud technology can make all the difference in the world.

What is Cloud Technology, Anyway?

Cloud Technology or Cloud Computing is an internet-based computing process. While in the past, people used applications and programs through their computers or servers, cloud technology has made it possible to perform the same kind of activities using the Internet.

Cloud hosting supports all sorts of information-sharing. Things like  email services, application hosting, web-based phone systems, video conferencing, data storage, and a lot more. The reason this matters is that cloud technology is  faster, smarter and less expensive than the old school technology we’ve been accustomed to.

So, why are businesses moving to cloud?

Why is cloud so attractive? Well, that’s easy. Cloud tech offers SMBs the chance to streamline operations and fine-tune processes by not having to reinvent the wheel or buy expensive solutions. SMBs can use cloud for a myriad of things, including inventory management, invoicing, project management and collaboration, access to data, analysis, and data storage – you name it, cloud can deliver. Small and mid-sized businesses are the biggest adopters of cloud-based systems at 38% and 48% respectively, while large enterprises account for just 26% of total […]

By |October 21st, 2014|News|0 Comments
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