November 2015 - Advanced AV

Four Leadership Tips for Managing a Remote Workforce

According to Global Workplace Analytics’ research in 2015, as much as 25 percent of the American workforce does at least some work away from the office. Many large Fortune 500 and Fortune 1000 companies are restructuring their offices to accommodate mobile workforces, and most workers prefer the flexibility to work from home.

As the trend in workplace flexibility takes a firmer root in the overall workforce, some critics cite remote workforce management as a serious concern. Leaders are constantly challenged with creating ways to measure productivity while also ensuring that those attending remote collaborative meetings aren’t also engaged in creative “multitasking” – checking emails, texts, or working on other deliverables during important meetings. Creating purpose and driving and inspiring trust are also serious issues that remote management teams must face. The question has transformed from “How do we accommodate a request for remote work?” to “How can we maintain the same standards of team collaboration and success in a remote environment?”

Tip No. 1: Invest in the Right Tools

Without the right technology supporting a remote workforce, a sense of satisfaction and cohesion is difficult to manage. In remote work, collaborative conferencing and process technology tools build the foundation of every other task, and that is true for any business that offers remote working arrangements. There are many tools available for remote teams to use to collaborate, host virtual meetings, communicate, and manage projects seamlessly with team members around the world.

For example, comprehensive collaboration solutions are available that can accommodate video meetings and instantaneous content sharing. This allows national or global teams to get together effortlessly, whether they need to share documents, graphs, and other data, or just need a good brainstorming session to move a project forward. […]

By |November 24th, 2015|Blog|0 Comments

Mobile First Might Not Be Best

As consumer habits evolve, it only makes sense for businesses to amend their marketing and operational strategies to meet them. With so much emphasis on mobile devices like smartphones and tablets, many companies have gone “mobile first”—the process of optimizing websites and developing campaigns based on the mindset that consumers operate primarily on mobile. While this technique certainly has merit, a mobile first only mindset may not be the best choice for all businesses.

The Rise of Mobile First

In May, Google dropped a statistical bombshell that many could see coming: Today, people search more on mobile than they do on desktops. Although many marketers had been doing so already, going mobile first became a mainstream business tactic now backed by a key piece of hard data.

This shift to mobile first was brewing for quite some time before Google released its report, touching the budgets and strategies of many companies. In fact, Google switched algorithms in anticipation of a rise in mobile usage, effectively giving a boost to mobile-friendly pages in a move affectionately referred to by industry professionals as “mobilegeddon.” Today, many businesses have adopted mobile first strategies in an effort to stay competitive.

A Strictly Mobile First Strategy Can Be Bad for Business

A mobile first strategy has substantial merit. After all, today’s consumers are generally a smartphone-carrying, tech-savvy group with the capability (and sometimes penchant, depending on the demographic) to search and make purchases on their mobile devices. Just because they can, though, doesn’t mean they always do. And just because mobile usage has undoubtedly risen, that doesn’t mean consumers have forgotten about their desktops.

IT insight company conScore recently reported that while most digital media consumption growth over the past four years has been, indeed, on […]

By |November 19th, 2015|Blog|0 Comments

Mobile Security: How Safe Are You?

Mobile communications are an increasingly integral part of everyday lives. People communicate for fun and for work using mobile devices that range from watches to tablets to smartphones to laptops. But as mobile access has grown, so have mobile threats. Such breaches are lucrative for hackers, and extremely frustrating for the companies trying to thwart their attacks.

In the game of online security, cybercriminals are working at least as quickly as—if not quicker than—security professionals. The number of devices currently being used outside the office to hold video conferences, and the rate of technological advancement, make security a factor that mobile users and businesses ignore at their peril. Reading about these threats may make some companies shy away from using mobile devices for remote collaboration, they still add a great deal of flexibility and connectivity to the world. They are the beginning of the next generation of communication, making their use vital for work. However, effective adoption of mobile devices means addressing security threats head-on.

At the commercial enterprise level, this means maintaining an up-to-date security policy and educating staff members on proper device use. Ongoing device security is just part of the adoption of new, mobile technology that everyone must consider before logging on. The top five most problematic mobile security issues are:

Insecure devices. The mobile device world is advancing rapidly with new connected devices reaching the market almost daily. The sheer number of mobile devices regularly used by individuals, and the fact that many do not use the level of security needed to prevent an attack, puts enterprise users at risk. There are more pathways than ever that criminals can use to start an attack, and any device connected to the internet will always present […]

By |November 10th, 2015|Blog|0 Comments

The Changing Face of Unified Communications

Today’s unified communications (UC) market is sprawling outward and upward, flourishing in this era of mobile-minded, tech-savvy millennials. Although it still has roots in IP telephony, the current UC market brings a lot more than just phone communication to the table, including mobility, video, audio, messaging and more. Today, if a technology hosts, records or facilitates collaboration, it’s got value in the UC marketplace.

The Evolution of UC

Of course, colleagues can still make phone calls or send emails to one another, but the evolution of UC has dramatically improved collaboration options. Now, instant messaging, multi-point conference calling, and screen sharing are all prevalent in workplaces. Some IT companies are opting out of primary on-premise platforms and are venturing more into cloud-based applications, supporting on-demand collaboration.

One particular area of growth for UC is video conferencing. Some at the enterprise level have embraced immersive telepresence, outfitting entire conference rooms with equipment for lifelike virtual meetings. While this is an impressive technology, it is not inexpensive. However, thanks to advancements in cloud, and the increased relevancy of the UC industry, cloud-based and cost-effective video conferencing applications are now readily available for companies of all sizes.

It’s true that the UC market as a whole is expanding. In fact, an InformationAge report projects that 70 percent of organizations will have moved their UC platforms to cloud within the next two years, meaning wider adoption of and accessibility to UC technologies.

What’s Driving the Change

The cloud boom is significant and is certainly a force behind the healthy UC growth, but other factors—like who is making up today’s digitally driven workforce, and where are they doing that work—have played a large part in the collaboration evolution as well. 


Knowing the customer base helps businesses cater […]

By |November 3rd, 2015|Blog|0 Comments
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